Charlie Lawson

 https://www.unnaturalnetworker.com/

Passionate, authentic and energetic, Charlie Lawson is a nationally recognised keynote speaker, workshop leader and author on business networking skills.

He speaks at sales, marketing and business conferences about how he went from being a complete non-networker (and rather unnatural) to being confident to network anywhere, anytime, with anyone.

Charlie’s passion and expertise in guiding business leaders and sales teams to increase their revenue through strategic prospecting and networking for sales is unmatched.

Social Profiles

All Sessions by Charlie Lawson

  • Fri 9 Oct

    Compere: David Meade

  • 13:40  - 14:15

    Sarah Fox: Writing a contract so that corporates will say yes

    Instead of finding yourself at the mercy of the procurement team's standard supplier terms, why not take control of how you do business and write your own?

    You can safeguard your business, present a corporate and professional brand, all without jargon. Sarah will discuss the sticking points and showstoppers that you need to sidestep to smooth out the contract process wrinkles.

    Charlie Lawson: Getting referrals into corporate clients

    Referrals. The best way to grow your speaker business – you’ve been warmed up to the client so they’re easier to convert and coming from a basis of trust you’re more likely to be re-booked.

    Most speakers in the PSA don’t get the referrals they deserve, and certainly not from within their network. They’re either hoping to get them, or desperately asking people that aren’t ready to refer…

    This workshop will focus on the best way to get referrals – what you need to do to be referred, how to ask for them, and what to do to speed up the process.

    Barbara Moynihan: Tips to be attractive to corporates

    Many facilitators and speakers don't understand the importance of how corporates will perceive them via website and brand. This session will help you better understand what corporates look for and how to make yourself more attractive to them – and why the corporate market may not be right for you at all.

    Keynote
    Where
    Main room

  • Sat 10 Oct

    Compere: Penny Haslam

  • 13:45  - 14:35

    12 experts. 12 business critical topics. Your questions, their answers.

    Always one of the most popular events at a PSA convention, we’ve tweaked the format slightly this year to take advantage of being online. Our experts will not be presenting any content during these sessions but instead are making themselves available for an A.M.A. – Ask Me Anything. Go armed with the question you need answered, pick their brains – then move on to the next expert.

    Each expert’s ‘room’ will take 20 people at a time on camera but you can still join the room and ask a question via the chat box, but please don’t hog a place in one room; ask your question then move on to another expert to allow someone else in. There’ll be no bell ringing every 15 minutes and no chaos as you scramble for a seat on another table, just a chance to chat with and listen to experts in their field, making themselves available to help you and your speaker business.

    Speaking at hybrid events: working the room AND the camera: Alan Stevens

    Marketing on LinkedIn – Sam Rathling

    Converting audience members to customers from the stage – Joe Burns

    Productising your speaking services: Packaging up your content to make it saleable: David Hyner

    Developing and delivering a persuasive business story in order to book more business: Scott McCarthur

    Writing winning proposals – Steve Houghton-Burnett

    Virtual Networking: making connections to grow your business – Charlie Lawson

    Speaker business models: building a business model that works- Peter Roper

    From solo to team: Running a better business by outsourcing the stuff you’re not good at or don’t enjoy – Annabel Kaye

    Marketing online training to corporate clients – Barbara Moynihan

    Moving from speaking for free to getting paid to speak – Bryony Thomas

    Growing your business through innovation and enterprise, from new products and services to innovative processes and approaches – Rebecca Jones





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Charlie Lawson